summer festival

5 September, 2022

4 Australian Summer Events to Use Promotional Water Bottles

Summer is quickly approaching, and you know what that means. It’s time to show off your fun side by attending one of your area's many fun summer events. You can have even more fun at these events if you give away your branded water bottles. Here are four summer events that are more fun to target water bottles as your promotional product. So, giving people a chance to know your brand.

Outdoor Music Festivals
Most people would not spend their hard-earned money on overpriced drinks. So, they will walk to a music festival area to get a water bottle. And because it is summer, they must stay hydrated. So, gifting them to music festivals with branded water bottles will be an excellent way to improve your brand awareness.

A Cricket game
Take branded water bottles to the next cricket game. Cricket games are hot, and it’s easy for the audience to get dehydrated. Some signs of dehydration include headaches, fatigue, and irritability. When these symptoms appear, people will get a refill from their water bottles. That could be an excellent way for most people to see and learn about your brand.

The beach
While swimming and sunbathing are great ways to stay cool in summer, having a water bottle nearby can add extra fun. People visiting the beach will not forget to carry water bottles to rehydrate regularly without going overboard on sugary drinks or alcohol. They'll want to replenish sodium, too, because salt helps the body retain fluids (and sweat is mostly water); losing it can leave them dehydrated and weak. In that case, you can distribute your branded water bottles on the beaches for people to learn about your brand.

Any Outdoor Event
There are many summer events that are better with water bottles. First, there’s boating and kayaking, especially if people will be out in a boat for hours at a time. Extra weight could hurt their shoulders or back, but carrying your branded water bottle shouldn’t make them tired.

Then there’s hiking; even short hikes can make people get tired and dehydrated, so, in such events, carrying water bottles and distributing them to people is always a good idea on trails and your brand promotion.

And then there’s swimming and other main activities. You can collaborate with various businesses to allow you to market your brand. Suppose you have a restaurant with swimming amenities; you could take this as an opportunity.

While disposable water bottles are convenient and portable, they add a lot of waste to landfills. When looking for marketing during summer activities, try having an event centred around reusable water bottles. This is a great way to help save the environment while spreading the word about your brand. If you’re hosting or attending an event, it might be helpful to provide reusable water bottles so guests can stay hydrated throughout your gathering. Also, ensure these water bottles are branded with your business’s logo and colours.


The Drink Bottles Team